emotional tape measure
The concept of EMO is an innovative tape measure which is trying to make some connection with emotional aspect of tools. The main focus of this project is to combine both aspects of emotional and functional mechanism considering how it’s interacting with user. Its great advantage is in place the tape measure on any surface quickly and measure without any special skills.
You can do this task only with squeezing the surface of tool in order to control of tape movement and reducing extra movement of user with the capability of rotating the core part of the tool.