Design Master
Scholarships 2016

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Scuola Politecnica di Design wants to thank everyone for participating this year in our edition of “Design Master Scholarships 2016”. The jury is honored to announce the winners of the student competition “Design students make a better world“.

Congratulations to Giuseppe Galletta (Master in Product Design), Aleksander krupa (Transportation and Car Design) and Gregorio Palmieri (Web and Digital Design).Thanks to the quality of the projects we decided to assign two scholarships in Visual Design to Henrique Iamarino e Maria Francisca Garcia Araya and two scholarships (50%) in Interior Design to Hamid Reza Sepehri and ​ Daniel Falcon Garcia.

SPD's jury is investigating some technical aspects of the received projects for the scholarships in Interior Design. We reserve a few days to communicate the results.

Category: Visual Design
Project Title:

Achieving Purpose – Continuing the Work of J.R. Tolkien

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J.R. Tolkien was a literary hero. He was an inspiration to countless authors, artists, and musicians, as well as everyday readers who appreciate nothing more than a good book. What makes Tolkien so significant, is that he was able to use both sides of his brain. His creativity and intelligence created a new world, language and type of person, while stimulating the minds of his readers. What is significant about his books, and why people are drawn to them, is because it conveys an incredibly raw depiction of a pursuit of purpose.

For example, throughout the Lord of the Rings Trilogy there is one core responsibility each character held. When they came together and fulfilled their “purpose” they were able to achieve greatness. While some did not see the positive effects of their actions, each and everyone’s were essential within the story. I believe the same applies for our world today. We are a combination of different people with different interests, and we all possess a calling in the world. In my opinion, if we were able to focus on what we believe we were meant to accomplish in this lifetime, then we would begin to see a more selfless world.

I don’t believe that all of us will see the direct results of our influence, but I believe that our efforts and accomplishments bring peace within us, and around us. I created the campaign “Achieving Purpose” to help inspire others to find and pursue what they believe they were meant to do. I took Tolkien’s most famous work, The Lord of the Rings Trilogy, and using the theme of each book, created an inspirational poster represented as a book cover to support my campaign. You must have courage to begin anything you start, perseverance to continue in times of struggle and execution to successfully fulfill your purpose. My logo was created with the idea that our purposes are interwoven together, simply meaning that one’s purpose should help another achieve theirs, and continue the pattern. It is a circular effect that in a perfect world we would be living for each other instead of just ourselves.

Tolkien always examined different aspects and perspectives in the words he wrote, so I chose to create an organic background out of the words that correlate with the theme of each book. I was able to interview people from around the world, places such as Thailand and London, to people across the United States, and ask them three questions about achieving their purpose. This allowed me to gain perspective on what it is like for different people to be constantly striving of what they believe their purpose to be.  I think that our purpose changes as we change, but if we are continually looking for our next moment of pursuit, then we will change the world with our ideas, kindness and imagination. We must always know that we were made for such a times as this, and let us not put our mind and our talents to waste.

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